Whitney serves as Bobby Jones Links’ strategist, data researcher, key relationships manager, and idea generator, primarily working on our company's business and not in operations. A Rice University graduate, he is a PGA and CMAA member who is an entrepreneur at heart. He is a former member of Merion Golf Club, where he joined as one of the youngest members of this historic club where Bobby Jones won the Grand Slam. Whitney began his golf career managing resort properties on Hilton Head Island before co-founding Bobby Jones Links. For the past 30 years, he has been developing, building, and managing golf properties. He has written for Golf Digest, published two golf books, and currently serves as a board member of the National Golf Course Owners Association. He is an avid traveler with his wife Lisa, a cyclist and golfer, and relates to the famous Bobby Jones quote, "No putt is too short to be despised.”

Steve’s role is to hold club leadership teams accountable for our high service standards, operational performance, and financial results. Steve will be very involved in the initial aspects of our engagement with your club, particularly building pro formas and budgets, working through the initial operational challenges and changes, and leading the club’s associates through an engaging orientation process. After the transition is complete, Steve will actively oversee the Bobby Jones Links leadership team members working on your club. Steve’s entire career has been dedicated to club management. After college, he became a PGA member, starting in outside services, quickly progressing to General Manager, and then as a regional manager of multiple clubs of all types and sizes throughout the country for another management company. Steve is a fanatical sports fan, an avid golfer, loves competition, and enjoys physical exercise.

Armed with a Six Sigma Black Belt and a Business Administration Degree in Finance, Nicole manages our finance, accounting, banking, audit, and software systems, ensuring your club’s accounting and reporting are done accurately and on a timely basis. Before joining Bobby Jones Links, she served as the Chief Financial Officer for Leisure Financial Group, a mortgage brokerage firm specializing in golf courses and specialty real estate loans. Before that, Nicole was a member of the senior management team at Textron Financial's golf lending division, where she assisted in underwriting over $6 billion of golf course and equipment loans and oversaw the ownership of a significant number of golf courses for this publicly traded company. In Nicole’s spare time, she is an avid sports fan who can’t abandon her New England roots as she cheers on the Boston Red Sox and New England Patriots.

Doug is often your first point of contact with Bobby Jones Links, introducing you to Bobby Jones Links’ services, capabilities, and resources. He has 30 years of experience in golf course design, project management, acquisitions, and third-party management, making him highly qualified to understand your needs and offer the solutions you seek. Doug leads our business development team in selectively growing our managed portfolio of private, daily fee, public agency, and resort golf courses, spearheading our strategic growth initiatives. He serves on our corporate team, responsible for strategy, business affairs, and governance. Before joining Bobby Jones Links, Doug held executive leadership roles with two national private equity-backed management and private club acquisition companies. A graduate of The University of Connecticut and The University of Massachusetts, Doug resides in Naples, Florida. He enjoys fishing and traveling when not spending time with his two grown children.

Hud is a former CEO of Troon Golf who now provides guidance and strategic advice to our company and select clients. Before joining Troon and helping it grow to over 150 clubs, Hud served as Executive Vice-President for Starwood Hotels and Resorts, responsible for Starwood’s managed and franchised hotels. He played a crucial role in updating the Sheraton, Westin, and St. Regis brands, overseeing $2 billion in revenues. Earlier in his hospitality career, Hud was General Manager of two of the most prestigious hotels in the world: the acclaimed Plaza Hotel in New York City and the Mobil 5-Star Arizona Biltmore Resort in Phoenix. Hud is an avid reader and follower of current events. Like his other Bobby Jones Links partners, he is a major sports fan.

If Mike is assigned to oversee your club, his role is to ensure your club performs as promised and to your expectations. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, making Bobby Jones Links’ resources, tools, and systems available to your staff, and visiting your club regularly. He believes excellent service and healthy club cultures drive revenue and customer and member loyalty. Mike is an industry veteran with decades of experience operating many types of clubs across the United States. A graduate of The University of Texas at El Paso, he spent seven years in military intelligence before turning his passion for details to the club and hospitality industry. He is an avid golfer and a fan of all sports. His passion away from work is visiting our nation’s many national parks.

With 25 years of experience in the club industry, Amy manages Bobby Jones Links’ accounting, finance, banking, and audit procedures, developing many systems to support your club. Armed with an accounting degree, Amy is highly knowledgeable in golf course and country club accounting, point-of-sale systems, government compliance and tax issues, and audit procedures. Before joining Bobby Jones Links, she established and managed the accounting department for two other very large golf management companies. When Amy is not working, she spends time mentoring teenagers and in the charitable activities associated with her church.

Ken oversees certain Bobby Jones Links clubs. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, and visiting on-site regularly. He ensures that all of Bobby Jones Links’ complete resources, tools, and systems are available to your club and staff. Ken has 30 years of club management experience, operating private, resort, and daily fee clubs in St. Louis, Chicago, Wichita, Philadelphia, and New York. A graduate of Indiana University with a degree in business economics, Ken brings expertise in every area of club operations to your club. Ken enjoys time with his family at the beach and playing golf. He is an avid sports fan and supports the teams of his hometown of St. Louis.

If Josh is responsible for your club, he will ensure it performs as promised and to your expectations. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, making Bobby Jones Links’ resources, tools, and systems available to your staff, and visiting your club regularly. He focuses on improving the member and guest experience to drive bottom-line performance. Josh operates with a team-first mentality and a passion for developing and enhancing the leadership group at a club. Josh is a proven leader within the industry, with experience ranging from high-end daily fee clubs to well-known resorts. He currently serves as the Vice-President of the Georgia PGA. Josh spends time with his young family and cheering on his beloved University of Connecticut Huskies when not at work.

Amy’s role is to ensure that our clubs reach their membership sales, retention, and revenue goals, developing strategic marketing and sales plans, overseeing and training the club’s sales associates, developing sustainable membership structures, and measuring member satisfaction. She also focuses on driving more golf rounds and selling more outings, banquets, and special events. Amy has two decades of experience in the private club industry at multiple clubs in the U.S. She leverages this experience, her Master's in Business Administration, and her passion for hospitality to deliver remarkable results for you. Amy enjoys attending local sporting events and discovering new restaurants with her son and husband when not working.

A military veteran, Eric has held leadership positions in the industry for 20 years, bringing revenue enhancement experience at hundreds of properties to your club, whether driving more memberships, golf rounds, outings, club banquets, or food and beverage sales. He will assist your club in developing strategic marketing and sales plans, overseeing and training the club’s sales associates, working with the club board, developing sustainable membership structures, measuring member satisfaction, and building successful retention and communication programs. Eric is a native Texan and brings the Texas “can do” attitude to his work with our clients.

Suzanne develops and leads the policies, activities, and staff of our Human Resource department, ensuring we comply with all laws and regulations while implementing a robust talent attraction and retention strategy for our clubs. A graduate of the University of Alabama, where she earned a Bachelor of Business Administration, Suzanne acquired a decade of experience in human resources and payroll systems, managing domestic and international human resource programs and services, including comprehensive benefits planning, streamlining payroll processes, and implementing ERP systems before joining Bobby Jones Links. She is committed to our core values and the company's purpose - to make a difference for our clients and associates. Suzanne is a “roll tide” fanatic surrounded by many Georgia Bulldogs, which makes for some interesting conversations in our office.

Lucretia manages club accounting, banking procedures, compliance and controls, and how information flows between your club and our accounting team at our Club Support Center in Atlanta. Lucretia graduated from Georgia State University, earning a Bachelor of Business Administration in Accounting. An avid numbers lover and one of the most popular company members, she worked in residential construction, managing and overseeing all financial aspects of a large company. Before that, she was a Vice-President and Controller of an oil analysis company where she developed new systems and controls and managed the accounting and human resource departments. Lucretia’s passion is high school football. Her son is a former standout player and is now a winning team coach.

Katie will coordinate a robust advertising and marketing campaign for your club, providing your staff with tools, resources, and templates for success in this area. Her branding and graphic design systems expertise will be an asset to you. She joined our team with considerable brand management and promotional experience with the PGA Tour. Katie is a graduate of Roanoke College with a Bachelor of Business Administration and a concentration in marketing. She fully believes in the Bobby Jones Links’ core purpose of making a difference and strives to do just that daily. She enjoys running, traveling extensively, and attending football games.

Greg will oversee all things digital for your club, designing and managing highly successful club social media campaigns and website development. A graduate of the University of Cincinnati with a Bachelor of Sports Administration, he comes from a club operations background, working at the famed Forest Hills Golf Club before joining Bobby Jones Links. Before that, Greg worked for the Hurricane Junior Golf Tour and with the University of Cincinnati Athletic Department, managing social media accounts and public relations. Greg is the recipient of a Bobby Jones Award, our most distinguished company honor presented annually to the most exceptional member of the team each year at our Club Support Center and our clubs. An avid golfer, Greg is a huge sports fan and is always following his favorite teams.

Allyson is a Charleston, South Carolina native and graduate of Johnson and Wales University, where she majored in hospitality management. She has held club leadership positions at Kiawah Island and at private clubs in Charleston and Charlotte, managing multiple amenities and departments and making her experienced in all areas of a club’s operation. A true believer in employee and service-based culture, Allyson is passionate about motivation, creativity, team building, and development. As a Bobby Jones Leadership Center team principal, Allyson’s specialty is defining core values unique to a club and using them to implement standards and practices that enhance its employee and service culture, ultimately improving its financial performance.

Ken provides advice and recommends best practices for golf course maintenance and construction at Bobby Jones Links clubs. A member of the Georgia Golf Hall of Fame, Ken was Director of Golf Courses and Grounds at the famed Atlanta Athletic Club for 27 years. Ken managed two 18-hole Championship golf courses, a nine-hole par 3 course, and a 25-acre practice facility and prepared the club to host five majors for the USGA and PGA. Ken designed and managed the construction of the Par 3 course in 1994 and served as Project Manager for the Highlands and Riverside courses renovations, all with Rees Jones. He has been a seminar instructor and speaker for the Golf Course Superintendents Association of America, several USGA Green Section conferences, the Georgia Superintendents Association, and the Club Managers Association. When not spending time with his wife Pam, children, grandchildren, and dog Ollie, Ken is also a master gardener, sharing his bounty with family and friends.

Chef Ray’s passion is working with Bobby Jones Links’ teams to create compelling and progressive culinary programs tailored to each client and club. His diverse experience includes excellent restaurants, museums, clubs, and silver-screen movie productions, where he developed the skills to please every type of guest. Ray started cooking at an early age and landed his first chef role at 22, working for one of the country’s top restaurateurs Kevin Boehm and noted chef Scott Alderson. Some highlights of Ray's career are working for the M Street and Tomkats restaurant groups and the Bridgestone arena in Nashville. Ray believes the magic happens when our culinary teams learn our customers' and members' desires and then use our skills to offer them the all-around culinary experience and service that will make them come back for more. Beyond cooking, he loves to eat at hole-in-the-wall ethnic restaurants, garden, visit breweries, and, most importantly, spend time with his wife, Natalie, and their three sons - and a pug.

Brad serves as a General Manager of the famous Patriots Point Links in Charleston, South Carolina, and as a Regional Manager of Operations for Bobby Jones Links. He brings 25 years of experience in club management with him. While he has expertise in all aspects of club operations, Brad excels in creating great team cultures and offering superb customer service. He embodies the integrity and service focus of Bobby Jones, exemplifies each of our 17 service standards, and flies the Bobby Jones flag with pride. He graduated with a bachelor’s degree from Mercyhurst University. Brad and his wife have two daughters who are passionate about dance and traveling to competitions with them.

Thomas assesses new business opportunities and develops relationships with potential Bobby Jones Links clients. He joined our team with six years of golf operations and business development experience. A graduate of Mississippi State University, Thomas majored in marketing with a concentration in PGA Golf Management. Before joining Bobby Jones Links, Thomas gained considerable operational experience working at Brookstone Golf and Country Club in Georgia and Woodhaven Country Club in California. His experience also includes business development positions at Whoosh, MURAL, and Infopact Analytics. Thomas enjoys spending time with his wife, Audrey, and children, Hall & Rhoades. If he can sneak out of the house, you will find him enjoying the outdoors or playing golf.

Jason coordinates the Grand Slam Golf Academy golf instruction programs offered to our clubs. He is one of the most highly regarded PGA golf instructors in the U.S., proficient in traditional and technology-driven golf instruction. He is the Director of Instruction for Bobby Jones Links’ Grand Slam Golf academies designing programs and sharing best practices while ensuring Bobby Jones Links’ clubs offer first-class instruction. Named a U.S. Kids Golf Top 50 Instructor winner of the PGA’s prestigious Game Changer Award, Jason is based at Bobby Jones Golf Course in Atlanta, where he oversees one of the nation's largest and most diverse golf instruction programs with our 3,000 junior participants. He holds a Master of Business Administration from Moravian College and a Bachelor of Science degree in Business Administration from the Millersville University of Pennsylvania. When not teaching, Jason spends time with his wife and two young children.

Peter identifies and coordinates efficiency opportunities for Bobby Jones Links clubs by establishing strategic business alliances. He also provides support onboarding new clubs, researching and implementing the latest technologies, and assisting with Bobby Jones Links initiatives and programming. An industry veteran and long-time PGA member, Peter began his career managing resort clubs on Hilton Head Island. His resort experience there was followed by more than 20 years of daily fee club management as a Vice-President of Operations for the Robert Trent Jones Golf Trail in Alabama. Peter embraces the Bobby Jones Links service standards, willingly assisting co-workers. In 2023, he won the Bobby Jones Links Perseverance Award for his dogged determination to help his teammates. When not playing a pivotal role at Bobby Jones Links, Peter enjoys family and supports Auburn University athletics.

Gloria is responsible for our insurance and payroll systems, ensuring these essential functions work seamlessly at your club. She graduated from Nova Southeastern University, earning a Bachelor of Business Administration in Finance, and has 20 years of experience in all things related to payroll, benefits, and human resources. One of our most popular associates, Gloria has received numerous Cloverleaf Awards, honors bestowed periodically to our most dedicated team members. Gloria and her husband, Bernie, love to travel when not spending time with their daughter, Annie.

Lisa is a principal of Bobby Jones Links and is also the founding partner and CEO of Core Benefit Solutions, an employee benefits consulting firm in Atlanta with a thorough knowledge of the golf and country club business. She will assist your club in establishing and maintaining superior health benefit programs while creating human resources solutions to ease your administration burdens. Our clients appreciate Core Benefit’s understanding of the bottom line and the importance of employee health benefits in recruitment and retention. Lisa speaks at consumer education events and is a member of various leading organizations such as EO (Entrepreneur's Org), TRUE Network Advisors, and the Atlanta Business Leaders Group, as well as a prior Board Member of NAWBO and Vistage member. Her firm also received the #1 Healthiest Employer award in their market size in 2018. She enjoys outdoor activities, including biking, hiking, and time with her husband Gabe, daughter Eli, and dog Lucy.

Michael has served as a principal in Bobby Jones Links for twenty years as a risk management and insurance specialist for our clubs. He is also a founding partner of Tanner, Ballew, and Maloof, Inc, where he serves as the firm's managing partner. TBM has been a commercial insurance leader for over 25 years and has built a reputation as one of the top Independent commercial insurance agencies in the Southeast, serving the club, hospitality, and construction industries. He graduated from the University of Georgia with a BBA in Risk Management and Insurance and is a Certified Insurance Counselor and Risk Manager. Michael is a golf and exercise enthusiast and a longtime Atlanta sports fan. He and his wife Tracy have two adult children, are active in serving at Buckhead Church, and help mentor newly married couples.

Lori is a visual designer and art director who has worked with Bobby Jones Links and our clients for 20 years. She is responsible for developing many stunning graphics for print, newsletter, and digital promotions for our clubs. She loves branding - finding, distilling, and maintaining the visuals that tell a brand’s story. And while she understands and regards the traditions of golf, she brings an entrepreneurial spirit to rethinking its archetypal visuals and communications. She is experienced in developing visual systems from concept to logo to promotion. Lori graduated from the University of Georgia with Fine Art and Mass Communications degrees. As a new mom, there is little free time that isn’t family time, but, when possible, she is an amateur silversmith and linguaphile (currently French and beginning American Sign).

Lori is a seasoned graphic designer and illustrator, working with Bobby Jones Links for ten years, producing some of our most spectacular print, newsletter, brochure, and digital work for our clubs. In addition to Bobby Jones Links, Lori has significant experience working for such notable brands as Atlanta Magazine, Spanx, Inc., FORE Georgia, Ghost Hunters, and DirecTV. Her talents and expertise are far-reaching within the design and illustration field, and creativity for our club clients’ production work is her passion. She is dedicated to everything she does and believes in keeping an open mind and compassionate heart. Beyond designing, Lori loves practicing yoga and qigong, traveling, enjoying the outdoors, visiting antique shops, and volunteering with animal rescue groups.